Writing design briefs
The context designers actually need, and the prescriptive details that backfire.
Guide
How to brief, review, and collaborate with designers so every sprint produces work you’re proud to ship, written from the designer’s side of the table.
The context designers actually need, and the prescriptive details that backfire.
Critique frameworks that improve the work instead of just changing it.
Lightweight review cadences that catch issues without slowing delivery.
Connecting design work to activation, retention, and revenue metrics.