UX/UI & Product Design for SaaS

Turn Your B2B SaaS Product into an Experience Users Love

Hi, I’m Bren - I help B2B SaaS companies create intuitive and beautiful product designs that keep users coming back

  • “Brendan is that incredibly rare designer who produces high-caliber design while remaining egoless and collaborative. The only reason we’re ending the engagement is that our devs can’t keep up, so I look forward to working with Brendan again in the future – and will miss him in the meantime!”

    Tom C.
    Former Product Lead @ Google
  • “Brendan is a rockstar! Provides quick, clean, easy to understand layouts that developers find useful and actionable. We’ve worked on websites and apps together and were extremely satisfied with the end results. A clear communicator and punctual, we look forward to working with Brendan again everytime.”

    Niero G.
    Founder, Destructoid
  • “Brendan is an incredibly talented and valuable designer, and it is not easy to find someone like that. I have worked with him in past roles, hiring him each time because he has proven not only to be a fantastic UX designer, deeply understanding the customer journey, but also incredibly easy to work with. He is communicative, responsive, and delivers iteratively. He is a dream to work with!”

    Ivy K.
    Senior Product Manager, ADL

Sound familiar?

Struggling with these common B2B SaaS challenges?

😩

Confusing, Unfriendly User Experience

Users find your product baffling and frustrating to use, so they give up and abandon it.

😩

Outdated, Amateur-Looking Design

Compared to modern startups, your outdated visuals make you look behind-the-times and unprofessional.

😩

Need for New Features and Product Ideas

You have great ideas for new features but need professional design help to bring them to life.

😩

Struggling to Convert Trial Users

Your free trial users aren't sticking around to become paying customers, and you’re unsure why.

😩

Can't Afford a Full-Time Designer

As much as you need a design overhaul, hiring a full-time designer just isn't feasible for your budget right now.

😩

Unreliable Designers in the Past

Previous designers dropped the ball with mediocre work and missed deadlines. You need someone more reliable.

Bad news - your product's UX is driving users away.

Let’s be honest.

A confusing and outdated interface is costing you potential customers. Users will try your product and leave without a second guess if your experience is mediocre.

Your product needs to:

Create a trustworthy & strong first impression

Provide an intuitive experience they enjoy using

Make them want to keep coming back

Have modern, polished UI that stands out

Make them achieve a sense of mastery

Make them comfortable & confident to subscribe

An outdated, clunky user experience is stunting your growth.

You know a design revamp is crucial, but hiring a full-time designer or dealing with hit-or-miss freelancers seems daunting.

The good news?

It doesn’t have to stay this way.

About me

Meet your product design strategy partner

I’m Brendan, the founder and sole designer at SaaS Designer.

As a UX/UI designer specializing in B2B SaaS, I create intuitive and beautiful product designs that keep your users coming back for more.

I understand the frustration of high user churn due to poor design.

It’s costly, time-consuming, and can stifle your product’s growth potential.

Over the years, I have had the privilege of collaborating with industry leaders from esteemed organizations such as Google, Destructoid, and ADL.

After successfully launching 8+ projects on Product Hunt myself, I saw a need and I’m now able to focus on what I do best: helping SaaS companies improve their products.

Feel free to explore my portfolio and reach out through the contact form to discuss how we can work together to make your product shine.

Fast-growing B2B SaaS companies hire me to:

  • Redesign and overhaul their existing product's user experience

    Is your product in dire need of a user-friendly makeover? With 8+ years of experience, I’ll refresh your current UX, making it intuitive, engaging, and easier to navigate.

  • Provide detailed UX/UI designs their developers can build

    Need design assets that your developers can effortlessly build? I’ll provide designs ready for development for smooth handover and faster implementation.

  • Offer ongoing design support and creative direction

    Seeking continuous design assistance without the commitment of a full-time hire? I’ll provide ongoing support, offering unlimited design requests and revisions.

“Brendan is that incredibly rare designer who produces high-caliber design while remaining egoless and collaborative.

The only reason we’re ending the engagement is that our devs can’t keep up, so I look forward to working with Brendan again in the future – and will miss him in the meantime!”

Tom C.
Former Product Lead @ Google

Case Studies

See the design transformations I've produced for real clients

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  • Mobile App

    Gamification for creating
    & assigning tasks to kids

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    View case study

    Web App

    UX/UI for an electronics manufacturing company

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    Coming Soon

    Mobile App

    Refining UX/UI for an eSports platform to 1.1m+ pageviews

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    Coming Soon

“Working with Brendan on a new project of mine was great from start to finish and I look forward to collaborating more in the future.

Not only is his design work incredibly well thought out and professional, his project management skills are also great and he was able to meet all timelines and project goals.

I’d absolutely recommend him to anyone in need of some help on the UX/UI front.”

David G.
Startup Founder

Benefits

Tap into 8+ years of experience towards your own product

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  • Redesigned Product UX & UI

    Is your product in dire need of a user-friendly makeover? With 8+ years of experience, I’ll refresh your current UX, making it intuitive, engaging, and easier to navigate.

  • UX/UI Design Assets for Easy Implementation

    Need design assets that your developers can effortlessly build? I’ll provide designs ready for development for smooth handover and faster implementation.

  • Ongoing Design Support & Guidance

    Seeking continuous design assistance without the commitment of a full-time hire? I’ll provide ongoing support, offering unlimited design requests and revisions.

  • Native English Speaker for Flawless UX Writing

    As a native English speaker, I have a nuanced understanding of UX microcopy. Clear, consistent communication throughout your product? You’ve got it.

  • Lightning-Fast Design Turnarounds

    I work quickly to get your product vision in front of you within days, not weeks, so you can start moving forward at full speed.

  • Async Communication, Regular Updates

    No more endless meetings eating up your day. We’ll work asynchronously, and I’ll send you regular progress updates so you’re always in the loop.

Testimonials

Don't take my word for it. Take theirs.

  • “Brendan is that incredibly rare designer who produces high-caliber design while remaining egoless and collaborative. The only reason we’re ending the engagement is that our devs can’t keep up, so I look forward to working with Brendan again in the future – and will miss him in the meantime!”

    Tom C.
    Former Product Lead @ Google
  • “Brendan is a rockstar! Provides quick, clean, easy to understand layouts that developers find useful and actionable. We’ve worked on websites and apps together and were extremely satisfied with the end results. A clear communicator and punctual, we look forward to working with Brendan again everytime.”

    Niero G.
    Founder, Destructoid
  • “Brendan is an incredibly talented and valuable designer, and it is not easy to find someone like that. I have worked with him in past roles, hiring him each time because he has proven not only to be a fantastic UX designer, deeply understanding the customer journey, but also incredibly easy to work with. He is communicative, responsive, and delivers iteratively. He is a dream to work with!”

    Ivy K.
    Senior Product Manager, ADL
  • “Brendan is a top performer for Torch, our NYC-based tech company. He consistently excels in all three key categories: design, performance, and communication. As just two examples, Brendan’s design work on our National Council of Nonprofits presentation deck was both timely and perfectly executed and his preparation of a recent client proposal helped Torch land our largest deal to date. I strongly recommend Brendan without reservation.”

    Richard G.
    Co-Founder, Torch
  • “Brendan has helped us turn our software from a clunky, confusing experience into a clean and delightful one. He made suggestions to improve our ideas and took initiative to show us extra designs using his approach. We are definitely going to continue using his services as long as possible.”

    Tom W.
    Founder, Harness Software (acquired)
  • “Hired Brendan to do some design work for our new startup, and was blown away by the result. He was very helpful throughout the entire experience, always there to answer if I had any questions. I would 100% recommend Brendan and will be looking to hire him again soon.”

    Thomas S.
    Margin Buddy
  • “Working with Brendan was a wonderful experience. I have never met someone that I have worked with so far that has always been available to chat and who has worked so hard to complete a task. As we worked together, I have found a true and honest friend in Brendan. He speaks up when needed and will help anyone he works with in knowing what’s important and what not. This is something that every start-up needs as sometimes people don’t truly have your best interests in mind.”

    Ayo O.
    Foodspace, Inc.
  • “I’ve had websites designed and re-designed a number of times over the past few years and the work completed by Brendan has been top notch. It’s too bad I didn’t find him sooner, I would have saved myself a lot of time and effort along the way. Looking forward to working with Brendan on future projects.”

    Sarah L.
    Startup Founder
  • “After our initial call, he quoted me two weeks, and produced a very buttoned up, clear and concise contract. Payment terms were well defined and to be submit in piecemeal at predetermined project checkpoint. Brendan delivered, and was *extremely* communicative and prompt with design revisions. At the end of it all, he kindly produced a WordPress documentation guide to enable my partner and myself to early make edits ourselves. Brendan is 10/10 and will surely work with him again.”

    Robert A.
    Peregrine Digital
  • “Consistently impressed by Brendan’s ability to produce excellent mobile designs. He is flexible, responsive and can be trusted to deliver on time.”

    Brent B.
    Agency Owner
  • “Brendan works very professionally! The quality was great, and only one round of revisions was needed, and these were not really revisions/change but a couple of small additions, that Brendan worked into the design excellently. I’ve contracted with Brendan for two sprints/projects so far and will work again with him soon.”

    Daniel G.
    Software Developer
  • “Brendan’s mockups were exceptional. His work demonstrates his strong ability to put himself in the user’s shoes in order to create the best user experience possible. Brendan follows-up after delivering the final product to ensure you have what you need in order to start developing. He receives my highest recommendation.”

    Neer H.
    Founder, MajorGig
View all

FAQs

Got questions?

Hey there! I’m Brendan, the founder of SaaS Designer. I’m not an agency, but a one-person design studio. When you work with SaaS Designer, you’re working directly with me, on a personal 1-to-1 basis. 😊

Absolutely not! Unlike many design studios and agencies, I promise never to outsource your project to cheaper contractors or junior designers. Your project will get my full attention, and you’ll be working directly with me from start to finish.

When you work with me, you get my full attention, care, and availability to ensure you get the right designs and solutions for your problems.

I view our relationship as a partnership, committed to strategic and smooth success. You won’t find this level of personalized detail and service anywhere else!

I’m based in Toronto (Canada) and work regular business hours (9-5) in the Eastern Time Zone.

I work remotely with clients all over the world, but primarily those in the U.S. and Canada.

I value your feedback on every design iteration I create.

I’ll continue to revise and iterate on your design until you’re 100% satisfied. Your happiness with the final product is my top priority!

I’m not just a designer; I’ve shipped dozens of side projects myself (which have won top awards from Product Hunt), have a 600+ day streak on Product Hunt, and have worked with numerous clients over 8+ years.

My consistency and experience set me apart from others. If that doesn’t scream reliability, I don’t know what does!

No, I specialize in UX/UI design concepts, microinteractions, and prototyping in Figma. I currently don’t offer SaaS programming services.

Yes! I built this website myself, and I can also build your website or landing page. Feel free to reach out to discuss your project in more detail!

The next step is to reach out through my contact form and book a (video) call. This will help us see if we’re a good fit for each other. 😊